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Saving Digital Photos (Graphic Files)



 This section covers typical methods for saving graphic files, so that the retouching you've slaved over will last forever.

 Given that you've spent time retouching and color-correcting graphic files in Photoshop, you should not simply print your creation. Save it as well in the best possible condition, which means in a format that will not cause a loss of image quality, while also embedding its proper color space within it in the form of an ICC Profile.

JPEG: a Lossy Image Format

 First of all, let's explain that by loss of image quality, we do not mean that it will fade like regular photographs. These are digital graphics, after all. If you make a mistake in choosing a file format in which to save an image, it will end up as a low-detail image. The file format that does this is called JPEG.

JPEG Was Created to Make Files Smaller

 JPEG uses the properties of the human eye, which is relatively insensitive to color despite being sensitive to light, to break up an image into blocks and group colors within each block together. By compressing the data in this way, JPEG achieves its greatest advantage, to wit, making files smaller. At the same time, however, images compressed with JPEG also lose detail equal to the amount of data reorganization that has taken place.
  Changing the level of compression when the file is saved can result in files that are highly compressed and, thus, very small at the expense of low image quality. Conversely, JPEG files can be saved with low compression and, thus, high image quality. This last choice, however, is only a question of degree, not all: images saved as JPEGs will inevitably experience loss of image quality.

TIFF and Photoshop's PSD Formats: Use These for Important Graphics Whose Quality You Want to Preserve

 JPEG is also used to save images taken with digital cameras, the purpose being to reduce file size as much as possible to enable taking lots of pictures at a time. If you look at a detailed enlargement of what appears at first glance to be a clean image, you can see the blurriness, or block noise, that JPEG introduces. If you open this image in Photoshop and save it as a JPEG again, it will lose even more image quality. If these files are important to you, we recommend that you save them instead in a lossless graphics format, such as TIFF or Photoshop's own PSD format, rather than JPEG.



Embedding ICC Profiles

 One more thing to pay attention to when saving your graphics is embedding ICC Profiles in them. When you open a graphic, and designate one ICC Profile or another, that ICC Profile is preserved until you save the file. At that point, you can choose whether to embed the profile in the file. As we have said repeatedly, an ICC Profile defines the color space in which the graphic was created. Having an ICC Profile is what enables the correct reproduction of that graphic's color in the first place. While it appears that many people do not get in the habit of embedding ICC Profiles in their images because they find it to be too much trouble, we strongly recommend that you get in the habit of embedding ICC Profiles in your images so that they will communicate their colors properly.


 To save graphic files safely after you retouch or color-correct them,we recommend saving them in either the Photoshop or TIFF file formats. We also recommend checking the ICC Profile item, and designating that these profiles be embedded into your graphic files.

  One more thing: if you have a graphic with layers in it, only the PSD or TIFF file format will enable you to preserve those layers. While you can go ahead and save such graphics as JPEGs, for example, doing so will forcibly consolidate any and all layers.


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